Our Work
Philips Sonicare
What they say
Throughout the 50-or-so projects that I have worked on with Pelling, they have consistently proven their creative mettle; not least in the significant challenge of uniquely adapting complex global campaign assets for the UK market. They combine creative flair with a clear appreciation of project requirements - which was demonstrated, with typical aplomb, in their designs for materials in support of the recent UK launch of two new oral healthcare products. It's always reassuring know that the Pelling team is only a phone call away.
Neil Partridge
Project Manger
Philips
Client
Philips Sonicare
Services provided:
Pelling have worked with the Sonicare team for a number of years now and have created raft of below the line marketing materials in that time. From the launch of the Sonicare FlexCare in 2009, FlexCare+ in 2010 and the massive joint launch of the Sonicare DiamonClean and Airfloss in 2011 each has been hugely successful.
2011 was a big year with the double launch and maximizing sales was imperative. Pelling designed and created everything from in store display systems, Point of Sale, posters, banners, pop ups, brochures, flyers and leaflets.
Using images from Philips global, we fully localized all items and created detail aids, feedback forms and evaluation forms from scratch. We also did a lot of communication work in the professional channel to ensure the products and brand were fully understood by the Dental Professionals, thus maximizing sales through professional recommendations.
